Relevant Creative Directing and Graphic Designing Experience:

 

  • Maple DiversityCommunications(Bell Canada-South Asian Segment) 2010 - Present/ Project-by-project:

Job Title: Creative Director/Graphic Designer

Responsibilities and Duties: Creator of design concepts for print & web from conception to completion for all Bell Canada-South Asian Segment Ad Campaigns. The duties include maintaining brand by following brand guidelines, brainstorming, keeping project within budget. Creating primary concept sketches, technical Illustrations, and storyboards, transforming print and web concepts into graphical representations for internal and external presentation. Researching, compiling data i.e.. text and stock images, image editing and conducting photo shoots. Supervising the creative team and monitoring developments.

Print, Web, Radio & TV Media Created: Pamphlets, large news paper ads, posters, banners, banners for stadiums, billboard signs, online flash banners, web posters, radio/voice over scripts (assisted only), and television commercials.

 

  • Swift Media Ltd.2008 - Present/Project-by-project:

Job Title: Art director/Graphic Designer Supervisor

Responsibilities and Duties: Creator of design concepts for print & web from conception to completion. Keeping project within budget. Supervising creative team, creating and monitoring the development of primary concepts, transforming print and web concepts into graphical representations. Compiling data, conducting product photo shoots and image editing.

Print/Packaging & Web Media Created: Stationary, flyers, news paper ads, posters, tradeshow banners POP displays (packaging), online flash banners, web posters and web newsletters.

 

  • BLACK's is Photography  - (3rd Largest Superstore in Canada) 2009-2010/Parttime:

Job Title: 90% Digital Imager & Graphic Designer/10% Sales Associate

Responsibilities and Duties: Assess photos/images and state the price in accordance to work involved. Restore, re-touch, design photographs and images. Keep positive customer relations and discuss project expectations. Create collages, invitations, photo books and posters. Developer of largest store signage's and posters.

Print Media Created: A variety of graphically enhanced images from small to poster size, in- store signage's and large advertisement promo posters for the superstore.

 

  • Kwik Kopy Design & Print Centre 2006-2008:

Job Title: 80% Graphic Designer/ 10% Production Supervisor/ 10% Customer Service

Responsibilities and Duties: Create/update graphics and layout pre-press files for offset printers and CMYK digital printers. Maintain colour separations, composites, pantones, bleeds, gutters, crop and registration marks for correct printing. Keep positive client relations, discuss project expectations and budget. Inspect quality of printed materials.        

Print Media Created: Stationary, logos, business cards, letterheads, envelopes, flyers, tri-fold brochures, folders, inserts, invitations, invoices, forms, certificates, CD & DVD covers.

 

 

  • ASK's Utopian Arts (My small business) 2004-Present: Freelance graphic designer and have provided services for more than 70 businesses in the GTA (Visit Client page)

 

 

Summary of Skills:

 

  • Over 7 years of experience in graphic design, graphic arts and technical illustrations
  • 10 yrs experience in fine arts, 6 yrs in Sales/Customer Service and 2 yrs in Office Administration
  • Computer-literate with extensive software proficiency covering wide variety of applications
  • Results-driven achiever with exemplary planning and organizational skills, along with a high degree of detail orientation
  • Enthusiastic, eager to meet challenges and quickly assimilate new concepts
  • Strong organizational and strategic problem solving skills
  • Exceptional communicator who effectively conveys information verbally and in writing
  • Proven relationship-builder with unsurpassed interpersonal skills, innovative problem-solver who generates workable solutions and resolves complaints and conflicts
  • Personable professional whose strengths include cultural sensitivity and an ability to build rapport with a diverse workforce in multicultural settings
  • Team player who excels at building trusting relationships with customers and colleagues
  • Highly adaptable, mobile, positive, resilient, patient risk-taker who is open to new ideas
  • Goal-driven leader who maintains a productive climate and confidently motivates, mobilizes, and coaches employees to meet high performance standards
  • Highly analytical thinking with demonstrated talent for identifying, scrutinizing, improving, and streamlining complex work processes
  • Flexible team player who thrives in environments requiring ability to effectively prioritize and juggle multiple concurrent projects
  • Loyal and dedicated manager with an excellent work record, energetic performer with a passion for work, sunny disposition, and upbeat, positive attitude
  • Highly motivated self-starter who takes initiative with minimal supervision
  • Dependable, responsible contributor committed to excellence and success

 

 

Education:

  • Bachelor of Fine Arts - Visual Arts: 1999-2003 Govt. College of Arts Chandigarh, India (Accredited by the University of Toronto)

 

  • Diploma in Multimedia - Graphic Design/Artist: 2000-2001    Pentasoft Technologies Ltd., India

 

  • Diploma in Office Administration - 2006-2008    International Career School - Canada

 

  • Accessibility for Ontarians with Disabilities Act Compliance Training - 2009    Royal Ontario Museum - Canada

 

  • Certificate in Hardware Retailing - 2010    North American Retail Hardware Association



Job Roles Performed:

  • Creative Director
  • Art Director
  • Advertising Consultant
  • Graphic Designer/Artist
  • Project Manager
  • Desktop publisher 
  • Office Administrator


Software Skills: 
 
 Specialized in the following Multimedia Programs: Adobe Creative Suite:
 
  • Photoshop
  • Illustrator
  • Indesign
  • Acrobat
  • Flash
  • Dreamweaver

Working Knowledge of the following Microsoft Applications: 
 
  • Word
  • Power Point
  • Office Outlook
  • Publisher
  • Excel


Skills: 

 Artistic Media:

 

Volunteer:                   

  • The Royal Ontario Museum
  • Visual Arts Brampton
  •  South Asian Actors Association
  •  The Ontario Association of Music

 

Fine Art Background and Experience:
Anitas preferred working mediums are oil painting, dry and oil pastels, charcoal, coloured pencil and watercolour. She primarily uses clay, sponge, fiber glass and plaster of paris to create sculptures.
Anita's white marble sculpture "Baby on a Leaf" is in the collection of GCA India, and various others are in private collections.

Relevant Achievements & Experience in (Fine Arts)               
  • 1999 - Present - Freelance artwork for various public and private companies around the World.
             
  • January 2009 - Conducted a volunteer Sculpture workshop/class for 2nd Grade students In Alhilal Public School
 
  • December 2008 – Tutored children from ages 4 to 9 in Drawing and Sculpting, Wales , U.K.
 
  • June 2008 - Conducted a Sculpture workshop/class for grade 4 students In Birchbank Public School, Brampton ON, Canada   

  • February 2005 - Simultaneous exhibitions of Illustrations art works at “Artway- artists corner” Brampton, ON (Present)
 
  • May 2004 - Conducted private art classes/tuitions for students India   & Wales U.K. Demonstrated basic drawing styles and usage of different hues in regards to perspective
 
  • March 2003 - Awarded certificate of merit for Annual Art Exhibition held in Govt. College of Art CHD (Includes press coverage)
 
  • October 2003 - One week workshop for village students in Himachal Pradesh, India     
 
  • Sept.2003 - Demonstrated clay sculpture making techniques workshop for Bachelors of Architecture students in CCA (Includes press coverage)
 
  • March 2002 - Awarded Certificate of Merit for Annual Art Exhibition in GCA                                                                                      
 
  • March 2001 - Awarded Certificate of Merit for Annual Art Exhibition in GCA                                                                                             
  • March 2000 - Awarded Certificate of Merit for Annual Art Exhibition in GCA                                                           
  • October 1999 - Conducted workshop of Arts & Craft for primary batch, in St. Anne’s Convent. Chandigarh, India


MEDIUMS:


Sculpture: Clay, terracotta, wax, soap, sponge/foam (puppetry), styrofoam, fiber glass, plaster of paris, portland cement, wood-carving, marble-carving, bronze-casting, tin - foil, jute rope, various metal wires and paper mache.
 

Drawing/Illustration: Pencil, charcoal pencil, rotering pen, markers, coloured pencil, oil pastel, dry pastel
 

Painting: Watercolours, acrylics, oils, enamel, poster paint
 

Papers and canvases: stretched canvas, cartridge paper, canson, hand made sheets, Japanese hand made sheets, butter paper, Norway sheets, water color paper, canvas boards, and wood.